CLIENT: JOBGET
PROJECT SCOPE: BRAND DEVELOPMENT, BRAND GUIDELINES, SWAG, ENVIRONMENTAL DESIGN, ADLOBS
ROLE: CREATIVE DIRECTOR
JobGet is the app for hourly workers to find jobs. They approached me to work out some of their new branding. They had decided on the primary color of purple. Other than that, I established a look and feel consisting of a broader color palette, a shapes library taken from the app, new typography rules and how to use lifestyle imagery. Ultimately company swag, a landing page and trade show graphics were added to the project scope.
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